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Mountain State Milestones

Mountain State Milestones


  • An initiative of the WV Breastfeeding Alliance to encourage implementation of "The Ten Steps to Successful Breastfeeding"
    in WV maternity facilities

  • Provides recognition to facilities as they select and achieve "Milestones" based on the Ten Steps


The Ten Steps to Successful Breastfeeding: 

  1. Have a written breastfeeding policy that is routinely communicated to all heath care staff.

  2. Train all health care staff in the skills necessary to implement this policy.

  3. Inform all pregnant women about the benefits and management of breastfeeding.

  4. Help mothers initiate breastfeeding within one hour of birth.

  5. Show mothers how to breastfeed and how to maintain lactation, even if they are separated from their infants.

  6. Give infants no food or drink other than breast-milk, unless medically indicated.

  7. Practice rooming in – allow mothers and infants to remain together 24 hours a day.

  8. Encourage breastfeeding on demand.

  9. Give no pacifiers or artificial nipples to breastfeeding infants.

  10. Foster the establishment of breastfeeding support groups and refer mothers to them on discharge from the hospital or birth center.

Mountain State Milestones

Why Participate?


  • Public recognition of your efforts towards becoming breastfeeding friendly

  • Increasing satisfaction with maternity care services in your facility

  • Free marketing to the public about your efforts

  • Improving the health of the mother-baby dyad

  • Contributing to the improvement of breastfeeding initiation, duration and exclusivity in West Virginia

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